Paid Ads · Google, YouTube, Meta & Pinterest

Make your phone light up.

There’s nothing like seeing a new booking come in. I run ads that bring you real customers, not just clicks, and I treat your budget like it’s my own.

Stowe Mountain Rentals · Google + Meta Ads

Ads that pay
for themselves.

A luxury vacation rental company in Stowe, Vermont. Three years of Google and Meta ads turning searches into bookings.

9.7xReturn on ad spend in one month
15Bookings from ads in one month
1,240Clicks from ads in one month
3 yrsRunning their ads, and counting
Stowe Mountain Rentals property at Spruce Peak
Case studyHow Stowe Mountain Rentals hit a 9.7x return on Google AdsRead the case study →
Roasted coffee beans, the kind Logical Machines equipment weighs and fills
Case study · Packaging machineryHow Logical Machines turned Google Ads into 89 quote requests90,920 clicks from ads to their websiteRead the case study →

How ads make money

From a search
to a sale.

Every dollar is tracked from the moment someone sees your ad to the moment they call, book or buy.

  1. 01

    Search

    Someone types “vacation rental in Stowe” or scrolls past your ad on Instagram.

  2. 02

    Click

    Your ad speaks to exactly what they want, so they tap it.

  3. 03

    Land

    They arrive on a page built to answer their question and make the next step easy.

  4. 04

    Book

    They call, book or buy, and it’s tracked, so we know which ads earn their keep.

Where your ads run

The right platform
for the job.

Different platforms catch people at different moments. I put your budget where your customers actually are.

Ready to buy

Google Search + Performance Max

Show up the moment someone searches for what you sell. The fastest way to new leads.

Show, don’t tell

YouTube

Short video ads that put your place, product or team in front of the right local viewers.

Before they search

Facebook + Instagram

Reach people by interest and location, and bring back visitors who didn’t book the first time.

Planners + dreamers

Pinterest

Perfect for travel, home and events: people planning months ahead and saving ideas.

What you get

Run like it’s
my own money.

01 / Tracking

Every booking counted.

Calls, forms and bookings tracked, so you see what your ads actually bring in.

02 / Tuning

Weekly clean-up.

Wasted searches blocked, weak ads paused, winners given more budget.

03 / Landing pages

Pages that convert.

Ads land on pages built for that ad, not your homepage.

04 / Creative

Ads people stop for.

Headlines, images and short videos written and designed for each platform.

05 / Reports

Plain English, monthly.

What you spent, what it brought in and what’s next. No jargon.

06 / Your money

Paid straight to Google + Meta.

Ad spend goes directly to the platforms, billed separately from my fee.

FAQ

Paid ads,
explained.

Ads management is part of the Growth Engine plan. See plans or book a call.

01How much should I spend on ads?

It depends on your market and goals. Your free Growth Plan suggests a sensible starting budget, and we raise it only when the numbers show it's working. Ad spend is paid straight to Google or Meta, separately from my fee.

02Which platform is right for my business?

If people search for what you sell, start with Google. If what you sell is visual or people plan ahead, like travel, food or events, Facebook, Instagram and Pinterest work well. Many businesses use Google plus one social platform.

03How soon will I see results?

Search ads can bring leads in the first week. Most campaigns need four to eight weeks of tuning to hit their stride, as the data shows which searches and ads earn bookings.

04How do I know the ads are working?

Conversion tracking counts the calls, forms and bookings that come from your ads. Your monthly report shows what you spent, what it brought in, and what I'm changing next.

05Do I have to sign a long contract?

No. Plans are month to month. Most clients stay because the ads keep paying for themselves.

06Do you work with vacation rentals?

Yes, it's a specialty. Ads for rental companies are built around the searches guests make, such as the town, the resort and the kind of stay, and they lead straight to booking pages.

Ready for your phone to light up?

Your free Growth Plan shows where ads could bring you customers, and what a sensible starting budget looks like.